RESEARCH & PLANNING; the colour wheel.

I took some time to research into colours that “worked” well together, as I feel that it is an important quality for a website to have, in order to keep the visitors attracted and amused. It is important to realise that websites need to have the correct blends of bright and dull colours, as a constant mix of bright colours can be a slight eyesore and cause the target audience to seek a different website elsewhere. I feel that layout changes to your website monthly can aid the purpose of capturing an audience and therefore allowing them to constant check out changes to the site. Due to the genre the website is about [grime] it's clear that duller colours will take a more positive effect on the audience.

Primary Colours -->

Red, yellow and blue

In traditional color theory, these are the 3 pigment colors that can not be mixed or formed by any combination of other colors. All other colors are derived from these 3 hues

Secondary Colours -->

Green, orange and purple.

These are the colors formed by mixing the primary colors.

Tertiary Colours -->

Yellow-orange, red-orange, red-purple, blue-purple, blue-green and yellow-green.

These are the colors formed by mixing a primary and a secondary color. That's why the hue is a two word name, such as blue-green, red-violet, and yellow-orange.

Analogous Colours --> are the colours of which lie on either side of the chosen colour. The example above shows this. They often are able to relate to colour schemes found in nature. Analogous Colours are often described as “tranquil” and “harmonious.” This colour scheme will not be very useful in my website, as grime isn't often seen as tranquil, it is much more upbeat and outrageous.

Complementary Colours --> are the colours of which are located directly opposite one another on the colour wheel. They often can contrast really well with one another, allowing things to really stand out, and be noticeable. It gives good examples of font colours to use against certain backgrounds.

Split complementary colours --> is basically when you select a colour, then its analogous colour with it’s complementary colour. This form of colour scheme is able to give your website a much higher degree of contrast!

Triad colours --> are three hues that are equidistant on the colour wheel, making your website colourful and balanced.